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Is Coffee Becoming a Luxury Item?

Climate shocks and rising Asian demand are turning Arabica coffee into an increasingly scarce luxury. Photo: Getty Images

Is Coffee Becoming a Luxury Item?

Climate shocks, constrained supply and booming Asian demand are reshaping the coffee market. Arabica beans may increasingly become a luxury product.

For millions of Europeans, coffee is an integral part of the day, whether it is an espresso at the bar in Italy, a café crème in France or a cappuccino on the way to work. Despite rising prices and pressure on household budgets, Europe’s appetite for coffee remains remarkably resilient.

What has changed is how much that daily habit costs. Coffee has become considerably more expensive across Europe. In the EU, consumer prices for coffee, tea and cocoa rose by around 34% between the beginning of 2019 and the beginning of 2025. The increase has accelerated more recently, with coffee alone costing EU consumers 20.4% more in August 2025 than a year earlier.

Today, a cappuccino in a European café costs around €3.50 ($4.10) on average, according to an analysis of nearly 4,700 venues across 28 European capitals. Prices vary considerably across the continent: the same study found that an average cappuccino cost €2.86 ($3.30) in Rome but €5.88 ($6.80) in Copenhagen.

Yet the rising price of a cup in a café can be misleading. The coffee itself typically accounts for only around 5% of the final price. Most of what customers pay covers labor, energy, rent and other operating costs, all of which have also risen substantially in recent years.

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